On 18th November, between 09h30 a.m. and 10h30 a.m., TELLES will be holding a webinar entitled “Intellectual Property: Innovating with Protection”, which aims to highlight the strategic importance of intellectual property (IP) in protecting and enhancing the value of companies' intangible assets.
The session will feature Pedro Vidigal Monteiro, partner and head of the Intellectual Property practice, and will be led by Dalila Simões, associate in the same practice.
In an era where innovation is a key factor in competitiveness, intellectual property is a vital tool for legally protecting creations, brands, inventions and other creative assets. During the webinar, the lawyers will discuss the strategic advantages and main challenges of defining and implementing an effective, structured IP policy tailored to each organisation's specific needs.
The proactive management of intellectual property not only prevents its misuse and safeguards the originality of creative assets, but also significantly increases a company's value. Effective protection of IP rights strengthens a company's competitive position in the market and signals maturity to investors and business partners. It is often a determining factor in financing or expansion decisions. Furthermore, IP rights can generate additional revenue through licensing, sales, or strategic partnerships, thereby driving sustainable business growth.
Register for the TELLES webinar here.
Participation is free of charge (the session will be held in Portuguese).
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